DIY Marketing
DIY SEO for Small Businesses: What Actually Moves the Needle on $0
Forget the 99/month tool stack. Here's the 80/20 of SEO for small businesses: 5 disciplines, 4 ignore-list traps, all on…
DIY Marketing
Step-by-step guides for marketers who do everything themselves. Set up GA4, build free dashboards, track conversions, analyze data with AI — all without hiring an agency or buying expensive software.
DIY Marketing
How to Create a Weekly Analytics Report in 10 Minutes (Free Template Included)
Every Monday morning, thousands of small business owners open their analytics and stare at a wall of numbers — not…
DIY Marketing
Looker Studio for Beginners: Build Professional Dashboards for $0
I once watched a client pay $200/month for a reporting dashboard tool when everything they needed was sitting right inside…
DIY Marketing
ChatGPT for Analytics: How to Analyze GA4 Data with AI for Free
Dedicated AI analytics platforms like Pecan AI, Narrative BI, and Obviously AI charge $200-500/month for AI-powered insights. Meanwhile, you’re sitting…
DIY Marketing
How to Build a Full Analytics Stack for $0: GA4 + Clarity + Search Console
Here’s a question I get asked all the time: “What analytics tools do I actually need?” And here’s my answer…